Evaluating customer service and positive word-of-mouth (WOM) in the Latin American technology retail market. Journal of Management & Business, [S. l.], v. 6, n. 2, p. 1–17, 2024. DOI: 10.32457/jmabs.v6i2.2689. Disponível em: https://revistas.uautonoma.cl/index.php/jmabs/article/view/2689. Acesso em: 27 jun. 2026.